Shanghai World Expo will use hand-held TV for the first time in World Expo history

On the 13th, the State Administration of Radio, Film and Television presented to the organizer of the 2010 Shanghai World Exposition (abbreviated as Shanghai World Expo) 1000 mobile multimedia broadcast television (abbreviated as hand-held television) receiving terminals. The Shanghai World Expo will be the first World Expo to use handheld TVs.

It is understood that 1,000 handheld TV receiving terminals donated by SARFT have used China’s technological achievements with independent intellectual property rights. People can use this to receive radio and television programs and information services anytime, anywhere, including the colorful global civilization that will be staged at the Expo. The event will be able to further use the advantages of hand-held televisions that can be customized, stored, and retrieved to understand the exposition of the Expo.

Handheld TV is a new type of radio and television service provided by wireless digital broadcasting television network to various small screen terminal users such as mobile phones, PDAs, MP4s, car TVs, notebook computers, digital cameras, etc. It is an important extension and supplement of broadcast television. It fills the gaps in the mobile broadcast service. Last year, handheld televisions have successfully served the Beijing Olympics.

At present, the network coverage and operational support systems for handheld televisions are rapidly advancing. There are 178 prefecture-level and above cities that have opened handheld television signals throughout the country. The national operating system for handheld TVs was initially established and 23 provincial subsidiaries have been established.

According to the State Administration of Radio Film and Television, the new culture and new services of the handheld TV have been developed. Not only can broadcast radio and television channels be provided, but also new forms of media such as instant messaging, electronic newspapers, electronic magazines, and real-time traffic conditions can be provided. Life information and other information services. The equipment for handheld TVs has been serialized and industrialized, and many products have been produced in originating, receiving, and chip products, forming a mature equipment product system. (Reporter Wu Yu)