The development trend of domestic software in the enterprise information market in 2008

Return of the value of the domestic software <br> <br> China's software industry can be described as "poor" word, consumer software has been plagued by piracy, and enterprise application software category, although there is not much piracy, But it was underestimated by serious value:

1. In the vertical view, today's application software functions have been much richer than a decade ago, but their prices (by module) are declining compared to a decade ago;

2, horizontally, today's domestic application software, especially medium-sized market software, such as UF U8, Kingdee K3, etc., its architecture, functional content has not lost, even surpassed foreign QAD, four shifts, SAP B1, but the average transaction price of its projects is less than 50% of these foreign products, especially as the maintenance fee for long-term income, it is even low, even free;

3. Although China's CPI index has been rising in recent years, only domestically produced software is declining in the case of the growth of hundreds of industries;

4. As one of the important performances of software value, it is the talent team. After nearly 20 years of development, domestic companies have accumulated a number of high-level product developers. The reason why they can accumulate developers is due to one long one. Short and long, the investment in the local R&D base is far superior to that of foreign manufacturers (comparing the positioning and investment of foreign companies in China's R&D base), attracting a large number of development elites, and short is the language ability barrier, which makes the R&D elite more choices. Domestic environment.

The undervaluation of the value in this case is mainly due to the following reasons:

1. Disorderly market competition has caused price wars for domestic manufacturers' products;

2, excessive market speculation, but reduce the market's trust in products;

3. The high flow of service personnel has resulted in a small accumulation in the front line of customers;

4. The business model of heavy product light service makes the service quality fluctuate and affects the recognition of value.

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