On March 5th, 2010, Sandvik Coromant CoroPak10.1 new product launch conference and Sandvik Coromant's 25th anniversary truck tour exhibition was held in Beijing. Vice Chairman and Secretary General of China Die & Mould Industry Association Wu Bingshu, Deputy Secretary General Qin Ke, Deputy Secretary General of China Gear Professional Association Pan Wenyue, Deputy Secretary General Liu Xiangqin, General Manager of Sandvik Coromant Greater China Li Yishan, Director of Market and Business Development Peng Xiaohong and Martin Brunnander, Senior Manager of Product Application Marketing at Sandvik Coromant Headquarters, attended the event. The China Metalworking Online Reporter reported on this event.
Sandvik was founded in Sweden in 1962 in the Nordic countries. More than 100 years later, Sandvik Coromant finally came to China and established its first office in Beijing. Since then, Sandvik Coromant has been in China. The fertile soil has grown up and grown, and this year ushered in the company's 25th anniversary in China. These 25 years are 25 years of China's reform and opening up, economic take-off, and the mechanical processing industry flourished. It is also the 25 years that Sandvik Coromant's business has grown rapidly and gradually matured.
In 1985, Sandvik sent a market research team to China to conduct an investigation and evaluation of the current status and potential of China's machinery processing industry, and immediately decided to open an office in Beijing. The office at the time was set up in a small office in the National Palace Hotel. Today, Sandvik Coromant has more than 300 employees in China, 30 offices across the country, a state-of-the-art efficiency center and application center in Shanghai, and training centers in Tianjin, Guangzhou and Xi'an. Sandvik Coromant College was established in Beijing. China has become the third largest market for Sandvik Coromant worldwide.
The 25-year success of Sandvik Coromant in China has benefited not only from the development of China's economy and machinery industry, but also from the strong brand power of Sandvik Coromant and the entrepreneurial spirit of continuous innovation and enterprising. Sandvik Coromant is the world's largest producer and supplier of metal cutting tools, and its leadership in the Chinese tool industry is unmatched. For the new product release of Sandvik Coromant twice a year, more and more customers can call the English name "CoroPak". Each issue of CoroPak will introduce thousands of new products to the market. These products include both “conceptual†tools with novel design and unique structure, as well as many new and innovative products. Friends who have participated in recent CoroPak events may have observed that Sandvik Coromant's new product release is undergoing some changes: the current marketing core has shifted from the original product to the "application plus product", Sandvik Coca-Cola At the beginning, we have shared with our customers the application-oriented processing strategies and typical solutions for typical parts in various industrial sectors. This breakthrough change has not only achieved a good response in the fields of aero engines, aircraft structural parts and wind power equipment. At the same time, even the update of the general-purpose products began to be “flat and magicalâ€, thus realizing the customer promise of “improving production efficiency and reducing production costsâ€. Since 2009, Sandvik Coromant has held the “Modern Art of Milling†series in Suzhou, Hangzhou and Guangzhou to share the best optimization and optimization of milling with customers. Machining strategies, such as the hole machining method of "milling and drilling", rolling in and out of the path, processing difficult points and so on. Along with the on-site cutting demonstration, the customer is verified on the spot to deepen the rational cognition with a perceptual experience. The “Modern Milling Art†campaign has won rave reviews for its distinctive “focus on knowledge transferâ€. This successful change is based on Sandvik Coromant's far-reaching product development and its deep industry knowledge accumulation and precipitation. Through such changes, Sandvik Coromant shows that they not only use products but also use knowledge to support "Made in China", not only tool providers but also knowledge providers.
This article is from “Metal Processing Onlineâ€. Please indicate the source website by link: http://
Sandvik was founded in Sweden in 1962 in the Nordic countries. More than 100 years later, Sandvik Coromant finally came to China and established its first office in Beijing. Since then, Sandvik Coromant has been in China. The fertile soil has grown up and grown, and this year ushered in the company's 25th anniversary in China. These 25 years are 25 years of China's reform and opening up, economic take-off, and the mechanical processing industry flourished. It is also the 25 years that Sandvik Coromant's business has grown rapidly and gradually matured.
In 1985, Sandvik sent a market research team to China to conduct an investigation and evaluation of the current status and potential of China's machinery processing industry, and immediately decided to open an office in Beijing. The office at the time was set up in a small office in the National Palace Hotel. Today, Sandvik Coromant has more than 300 employees in China, 30 offices across the country, a state-of-the-art efficiency center and application center in Shanghai, and training centers in Tianjin, Guangzhou and Xi'an. Sandvik Coromant College was established in Beijing. China has become the third largest market for Sandvik Coromant worldwide.
The 25-year success of Sandvik Coromant in China has benefited not only from the development of China's economy and machinery industry, but also from the strong brand power of Sandvik Coromant and the entrepreneurial spirit of continuous innovation and enterprising. Sandvik Coromant is the world's largest producer and supplier of metal cutting tools, and its leadership in the Chinese tool industry is unmatched. For the new product release of Sandvik Coromant twice a year, more and more customers can call the English name "CoroPak". Each issue of CoroPak will introduce thousands of new products to the market. These products include both “conceptual†tools with novel design and unique structure, as well as many new and innovative products. Friends who have participated in recent CoroPak events may have observed that Sandvik Coromant's new product release is undergoing some changes: the current marketing core has shifted from the original product to the "application plus product", Sandvik Coca-Cola At the beginning, we have shared with our customers the application-oriented processing strategies and typical solutions for typical parts in various industrial sectors. This breakthrough change has not only achieved a good response in the fields of aero engines, aircraft structural parts and wind power equipment. At the same time, even the update of the general-purpose products began to be “flat and magicalâ€, thus realizing the customer promise of “improving production efficiency and reducing production costsâ€. Since 2009, Sandvik Coromant has held the “Modern Art of Milling†series in Suzhou, Hangzhou and Guangzhou to share the best optimization and optimization of milling with customers. Machining strategies, such as the hole machining method of "milling and drilling", rolling in and out of the path, processing difficult points and so on. Along with the on-site cutting demonstration, the customer is verified on the spot to deepen the rational cognition with a perceptual experience. The “Modern Milling Art†campaign has won rave reviews for its distinctive “focus on knowledge transferâ€. This successful change is based on Sandvik Coromant's far-reaching product development and its deep industry knowledge accumulation and precipitation. Through such changes, Sandvik Coromant shows that they not only use products but also use knowledge to support "Made in China", not only tool providers but also knowledge providers.
This article is from “Metal Processing Onlineâ€. Please indicate the source website by link: http://
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