In order to adapt to the market situation, this Shanghai Furniture Fair will change the normal state of export-oriented, create a new model of linkage between domestic and foreign sales, and promote the original design as a new brand name card, thus showing a new style of change.
Because of the low cost of domestic labor and raw materials, low-cost and high-quality products, export-oriented furniture companies have a place abroad, and the location advantage of Shanghai's international city has made export-oriented furniture a leading role at the Shanghai Furniture Fair. However, with the country's rectification of resource-based enterprises and the rise of the people's living standards, export is no longer the core advantage of furniture companies. The Shanghai Furniture Fair will break the original traditional concept, try a new model of internal and external sales linkage, and try to find new business opportunities and breakthroughs in 2012 .
It is understood that the main exhibition for export is still held at the Pudong International Exhibition Center, while the domestic exhibition is settled 60,000 square meters exhibition center JSWB International Furniture Village, plus JSWB be with the original company, formed in export and international exhibition echoes Combine change models.
At this year's Shanghai Furniture Fair, another brand-new reform that keeps pace with domestic and foreign sales is the addition of original design concepts. Following its launch in Shanghai International Home Design Week last year, new this year, "China International Trade Fair designer works" has become the highlight of Design Week, will be on display September 11 -14 at the Shanghai Expo Exhibition Hall 4, More than 80 designers from 12 different countries around the world signed up. The range of exhibits covers living room furniture, bedroom furniture , study furniture, and newly launched office furniture . Indonesian brand Accupunto , which has won the Red Dot Award, and domestic and foreign well-known brands such as Meizhao and Dexin will be exhibited at the exhibition. product.
Wang Mingliang, the founder of Shanghai Bohua International Exhibition Co., Ltd., said that the organic integration of original designs at home and abroad has brought innovation and breakthroughs in the form of the exhibition. It not only returns to the local furniture market, but also attracts more customers. An effective marketing method.
It is reported that in terms of scale, Shanghai Furniture Fair can already be compared with Milan, Italy, the highest point in the United States, and Cologne, Germany, but in terms of influence, it is far from the same. In China, the three major exhibitions in Dongguan, Guangzhou, and Shenzhen in spring are known as the barometers of Chinese furniture. Chinese furniture manufacturers have unveiled their annual new products there. Can the Shanghai Furniture Fair, which is based on export, rely on domestic exhibitions? Winning orders in the domestic market in autumn still seems to be a quiz.Screw Covers,Decorative Screw Covers,Brass Screw Caps,Faucet Screw Cover
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